http://www.parc.com/event/1134/beyond-ethnography.html
Description
Human-centered design, i.e., the design of products and services with the needs of the end-user or recipient in mind, has long been lauded as an essential skill in developing relevant and usable software. As software tools move from being about human-computer interaction to human-human interaction (as mediated through some sort of networked device), the focus must shift from extreme-user profiling to something more akin to ethnography, only with an intervention-heavy twist.
Gentry will share learnings from his work in the social software field, offering examples of how his training in ethnography helps him do his job, as well as insight as to where the work must move beyond traditional ethnographic methods in order to be successful.
***This talk is part of our "Ethnography in Industry" speaker series***
sábado, 17 de julho de 2010
domingo, 20 de junho de 2010
Bill Buxton
You may not have heard of Bill Buxton yet, but the Canadian designer and computer scientist is well known in the field of human–computer interaction. Currently he is Principal Researcher at Microsoft Research. Bill wrote a good book in 2007 calledSketching User Experiences: Getting the Design Right and the Right Design. A lot of the things he talks about in his book (e.g., thoughts on sketching, on users, etc.) are applicable to presentation design as well. Last month Bill gave a good 20-min keynote at Mix09 that kicked off a longer keynote by Scott Guthrie (corporate vice president of Microsoft's .NET Developer Division). I was quite impressed with Bill's natural, upbeat performance. The guy has passion for his field, and it shows. From the moment Bill takes the stage he makes a strong connection with his energy and enthusiasm.
quarta-feira, 9 de junho de 2010
sábado, 5 de junho de 2010
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